Fox spends bucks to poke fun at The New York Times
The ad as it appeared in the New York Times. Adweek photo.
NEW YORK (AP) — Fox News Channel gave The New York Times more than $100,000 to poke fun at the newspaper.
Fox ran a full-page advertisement in Times on Thursday, blurbing a recent review that called the "Fox & Friends" morning show "the most powerful TV show in America."
Television critic James Poniewozik's review wasn't exactly complimentary, as it traced the show's close relationship with the nation's tweeter-in-chief, President Donald Trump.
Fox ran full-page ads Thursday in the Times, the Washington Post and New York Post. The network wouldn't say how much it spent. The Times' ad rates say a full-page ad with color generally runs around $130,000.
The Gayly - 7/27/2017 1:46 p.m. CST